Fitmedia was established by sport and fitness professionals, who were frustrated at the lack of effective, efficient fitness testing for children. Working with two of the UK’s acknowledged experts in this area, Dr Gavin Sandercock and Dr Daniel Cohen, Fitmedia have created testing systems which
Dr Gavin Sandercock and Dr Daniel Cohen have unparalleled experience in the areas of health and fitness testing and their work is well known.
They have received national coverage for their work in the areas of children’s fitness and have been published in both academic journals and the print media.
The Fitmedia team have an exceptional range of experience in the sports and health sector.
Our Directors of Research and Testing are acknowledged experts in the fields of health and exercise sciences.
Their work in the areas of children’s health and fitness has been nationally recognised and has been cited by Sir Liam Donaldson, then the Government’s Chief Medical Officer, in relation to fitness testing in schools.
Their work has been printed in academic journals and the print media, including the Journal of Sports Science, The Daily Telegraph, The Times, and The Guardian. They have also appeared on national radio and television and have spoken at numerous conferences.